Born in China, raised in Beijing and Dallas, Texas, Dr. Bridgitte Shen Lee founded iTravelCE to share an inside view of the culture and countryside of traditional and contemporary China while providing continuing education for medical professionals. Both of her parents graduated from China's most prestigious medical school, Peking Union Medical College. Her upbringing in medical academia helped to shape her own career in helping others with their sight. Now raising her two young daughters to be bilingual and bi-cultural, Dr. Shen Lee hopes to create an opportunity to share the Chinese and American cultures that she cherishes. Through iTravelCE, she has custom designed an unforgettable travel experience combined with an expert and engaging professional learning experience.


Dr. Bridgitte Shen Lee serves as an adviser on the topics of ocular health, presbyopia, contact lens, social media, digital eye health and ocular aesthetics. She is a consultant and a speaker for various optical industry companies to introduce eye care providers in Asia and North America to the latest innovations in ophthalmic lenses, contact lens, luxury eye wear, pharmaceutical treatment, and eye beauty products.

Unique in destination education, iTravelCE is a bridge between the Asian and the American/European optical industries. It brings optometrists to Asia for continuing medical education and to gain a better understanding of the optical industry in Asia.

With Dr. Bridgitte Shen Lee, your iTravelCE host, come experience the history and dynamism of SouthKorea. In October 2017, engaging and expert optometric continuing education (20 COPE hours) will be provided by Dr. Ron Melton & Dr. Randall Thomas.

Tour modern Seoul and see the Demilitarized Zone (DMZ) that separates North and South.  Travel through South Korea to the traditional hanok village in Jeonju, scenic Baekyangsa Temple in Naejangsan National Park, the famous Boseong Green Tea Plantation, and Juknokwon bamboo forest.  Experience the array of Korean culture, Imperial cuisine, street food, K-wave, world class technology, hanok living, temple life,temple food, and one of the most iconic Korean love stories.  Dates:  September 30 - October 8, 2017.




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